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Creative Consultant

CASE STUDY

Obsessed fans. Celebrated communities. Deep brand history.

Anime Expo is an explosive, four-day event celebrating Japanese entertainment and pop culture. AX is attended by hundreds of thousands of fan(atic)s every year, many of which dedicate weeks to preparing and networking. The result? A passionate obsessed community, sharing a singular, incredible experience.

Blind’s mission? Help Anime Expo become the brand it deserves, increase ticket sales and brand recognition, and open new streams of revenue–all without alienating millions of current brand champions.

Our approach needed to be comprehensive and cohesive, impacting customer touchpoints from badge design to online experience and everything in between.

CHALLENGE

Animation crew with little/no experience in Cartoony Character Animation

Character driven film

Educating the crew

Unreal Engine

 

 

OUTCOME

Copying Down

Script & Outline

Storymatics

Expression Sheets

With storymatics, we've identified how far we should push the characters

Rigging Feedback

Animation Style Guide

Animation Kickoff 

Communicated 

made sure animators had clear vision and direction

Drawovers 

Plusing each step of the way 

Cheerleading

Inspiring and motivating the crew

Animation Feedback

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TESTIMONIALS

ISTAVAN  / DIGIC PICTURES / DIRECTOR

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Ready to Talk?

500 Terry Francois Street, San Francisco, CA 94158 info@mysite.com  |  Tel: 123-456-7890

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